Publicist | Photographer | Philanthropist
Mary Vail is an international award-winning publicist who has been honored for her innovative Public Relations, Marketing and Communication campaigns as well as for her generous philanthropic endeavors.
An accomplished leader and strategist, Vail has delivered multi-faceted campaigns for a vast array of industries from construction to food and beverage, hospitality, entertainment, the arts, sports, medical and the Medspa sectors.
She excels at resolving challenging marketing dilemmas by implementing focused solutions for corporate entities, SMB, microbusinesses, social enterprises and non-profits incorporating a mix of owned, earned and paid media. Successful campaigns include property openings, special events, product/service launches, milestone celebrations, and revitalizing brands of established organizations.
A masterful storyteller, her in-depth investigative process uncovers the essence of a brand and its mission to deliver an authentic, original and accurate narrative. In addition, Vail offers publisher-friendly hi-res photography services to support media campaigns and digital marketing. Her thought-provoking storylines have positioned clients as leaders in their respective industries.
Known to many as the “philanthropic publicist”, her humanitarian efforts have played an integral part of her career as she seeks ways to improve the educational, physical or socio-economic lifestyle of those less fortunate. She gives a voice to causes and finds opportunities to advance community outreach.
A professional volunteer, Vail has provided impactful PR and marketing services to organizations in need of assistance from a boots-on-the-ground assignment in Kenya to many virtual consulting and strategy projects that span the globe from US non-profits to social enterprises in Palau and Rwanda.
She encourages clients to support community activism through whatever means they can provide. To achieve that end, she becomes their philanthropic coach: assessing and optimizing their stewardship potential.
She is the author of “What’s Your Philanthropic Footprint?”, a guide for positive community activism.
Vail earned an MBA from the University of Nevada-Las Vegas and a BS from the University of Hawaii-Manoa. She has also earned a Certificate in Digital Marketing Strategy from Harvard Business School Online, a Certificate in Social Sector Leadership from Philanthropy University: Haas School of Business, UC Berkeley and a Certificate in Disney’s Approach to Leadership Excellence from Disney Institute.
For information on PR representation, coaching services and speaking engagements, contact Mary at maryvailmba@gmail.com .
